About Us
Making AI accessible for small businesses
We believe every business, regardless of size, should be able to harness the power of AI. Our mission is to make that a reality, one use case at a time.
Our Story
Practical AI was founded with a simple observation: while large enterprises were racing to adopt AI, small businesses were being left behind — not because AI couldn't help them, but because the solutions weren't built with them in mind.
We started by asking small business owners a different question: "What's the one thing that, if you could automate or optimize it, would make the biggest difference?" The answers were always practical and focused.
That's our approach today. We don't try to transform your entire business overnight. We identify one high-impact use case, implement it well, measure the results, and then decide together what's next.
What We Believe
Human-First Approach
AI should augment your team, not replace them. We build solutions that make your people more effective.
Practical Innovation
We focus on proven AI technologies that deliver real results, not hype-driven experiments.
Small Business Focus
We understand the unique challenges small businesses face and tailor our solutions accordingly.
Meet the Team
Heidi Fortes
Partner
Sales strategist and coach with deep expertise in helping businesses build effective sales processes and close more deals.
Eric Mulolo
Partner
Relationship management expert with 13+ years of experience across automotive, insurance, and financial services industries.